Introduction:

Corporate social responsibility (CSR) is a form of corporate self-regulation in an integrated business model. CSR policy would function as an integrated, self-regulating mechanism operating monitor and ensure their adherence to the law, ethical standards and international standards.

Business responsibility:

Company would embrace the responsibility for the consequences of their activities on the environment, consumers, employees, communities, shareholders and all other members of the public sphere Corporate Social Responsibility is a well known concept in the contemporary world.

Process of CSR:

In modern times the concept of CSR included and seeks to explain and clarify odd number of co related and uncorrelated issues, especially or particularly relevant to social and ecological interests and welfare, with full view of financial interests and benefits of shareholder

CSR and business sustainability performance:

Social responsibility is the responsibility of an organization for the consequences of its decisions and activities on society and the environment, through transparent and ethical behavior consistent with sustainable development and welfare of society, takes into account the expectations of stakeholders, is consistent with applicable law and in accordance with international standards of behavior and is integrated into the organization.

CSR and the welfare of shareholders:

CSR is the way an organization a balance between economic, social and environmental requirements on the one hand and the expectations and the welfare of the shareholders on the other side.This means that the social responsibility or rather its implementation is a well-planned strategy.

CSR and society:

They can not ignore society, while carrying out the production and accumulation of profit. A lively club or a high degree of correlation can be established between CSR and good governance.Previously this was not stated, nor performed, such as industrial policy resolutions, not to mention the real role of industry in society.

Pressure from the government:

Many countries recognize the importance of the pollution caused by businesses and the amount of destruction that cause these countries to the world and its environment. Government is also stepping into active in many countries and takes the initiative to reduce carbon emissions to reduce the companies involved in activities that their effect on carbon emissions to undo.

Applicability of CSR:

CSR is a relatively new concept, but it is one that is both large and small companies have embraced and benefit from in many ways.CSR is all about ensuring that the company walk takes responsibility not only for doing good and the products or services it provides, but also for the potential negative impact it has on the environment and local community . Companies must realize that although their success is important to the local economy and providing employment for people, it can also affect smaller companies in the same industry and their processes, employees travel to work and contribute to waste Global warming, climate change and the growth of landfills in the United Kingdom.

CSR and the local community:

CSR is positive about the local community involved in business you run and make sure that your environmental initiatives both workers and members of the public may participate in the run – the idea that the workplace and the community working together to the atmosphere make area safe, environmentally friendly, educated and positive for all. It is not very hard on all involved in the community to make a difference and a positive impact, especially because many of the major brands are promoting the ways that you can get involved no matter what your age or skills.

Involvement of staff:

Since these companies promoting CSR is still a positive impact on others, they will automatically inspire staff and the local community to be happier in themselves and feel satisfied, because helping others and doing great things for the environment also helps them to better people, there is a special person to work for others and go out of their way to please others. It’s really important that companies set up children and young people are a good example to follow, so hard work, honesty and responsibility are instilled from an early age.

Applicability of CSR:

CSR initiatives include educational sessions in schools, recycling schemes at work, alternative forms of transport to ensure employees can be as green as possible when getting to and from work and only trade in fair trade products and services. All these things can be undertaken by companies of all sizes and made a success of individuals, employees and entire communities, and only by working together can benefit companies and CSR actually increase profit margins and to do good.