Posts Tagged ‘seo plugins’

Practical SEO for Small Business – Introduction and Objectives

Website SEO is a simple step by step process that a website or a webpage to attain certain objectives should allow. The process will be different for a new company, compared to an already established companies, looking for SEO efforts to generate more business for the first time. For the purposes of this discussion, we consider a new, startup companies that have chosen the niche market where it’s going to compete. The next steps / goals to be achieved in the following order:

1. Indexed on Google. If a page or site is not indexed on Google, no one will find. The “traditional” approach to getting a site or page indexed is to submit to Google, or any of the other search engines. However, for several reasons, not least that of the infamous Google Sandbox, it can actually delay a page can be indexed. Accepted wisdom among internet marketers seems to be that creating links back to your pages of authority, or well ranked pages is usually faster. Linking a video or an RSS feed Back to your page even faster. The main objective of getting indexed usually get indexed as quickly as possible. This can be done the following steps.

2. Get Found on Google. I mean that when a page or site is indexed, it is essential that the page can be found under the search for a particular (ideal traffic) search for what are commonly known as SERPS (search engine results pages).
3. Get ranked on Google. I mean the necessary actions to move your page rankings in the SERPs to a place where it will appear in the top 10 search results for your chosen search term. As a result of this improvement in your SERPS position, your page is seen by searchers looking for your chosen search term.
4. Go to the top of the SERPS pages. Have achieved a page 1 position in the SERPs every marketer has the ambition to top the rankings and reached the number 1 position in the SERPs.

5. Dominate the SERPS. The most successful Internet marketers do not work on getting the number one position only. Their goal is to completely dominate the SERPS their chosen search term, effectively locking the competition and to maximize the movement of researchers for their chosen search term, suppose you SERPS position 1 and traffic that would have generated. Now imagine if the top 5 or 10 on Google SERPS results show all pointed to your pages or product. Imagine how that would multiply your traffic. It is extremely difficult to do, as Google tries to offer the seeker a range of options to choose from so many different strategies must be used, such as video, RSS feeds, articles of reciprocity and 3-way link, etc.